Date: 2009-11-18, 5:12PM EST
Reply to: job-d7vrz-1472147218@craigslist.org [Errors when replying to ads?]
Large global cosmetics company
Responsible for timely coordination and production of all site updates and enhancements, using marketing calendar as the content driver and collaborating with necessary departments, partners and agencies to ensure that online activity is in sync with offline efforts.
Maintain site production calendar covering all areas of site content by week, including consumer and professional homepages, PR and new product updates; technical/data updates, email blast deployment, social networking brand site
Update and maintain creative and production schedules with content details, design, and asset delivery and launch dates
Brief creative agency to ensure timely production and delivery of assets, content
Traffic all content through Marketing during approval process
Brief technical teams on all projects to ensure timely delivery of all site updates
Maintain project files and image archive for all online content
Respond to requests for urgent revisions to the site and ensure timely execution through agency
Respond to daily Salon Registration Request from website
Monitor and update the online salon locator tool on weekly basis
Online Brand Marketing: Develop online programs to drive awareness of LP website
Assist in Reporting/ Research
Regular monitoring of key site metrics
Regular reporting of key site metrics to management
Monitor competitive site activity and archive competitive emails
Help department stay abreast of current trends in interactive marketing, beauty, fashion and lifestyle
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