The description/requirements :
CONTENT STRATEGIST
The CONTENT STRATEGIST (CS) defines, documents, and guides the narrative direction of a Walt Disney Parks and Resorts online experience. The CS leverages strategic insights and ideas to plot a course for content development that ensures the online experience achieves business objectives and exceeds Guest expectations.
The CS uses research from internal and external sources to generate ideas and inform the creative approach of a project. The CS defines the Mission and Story of the online experience and directs the type, style, tone, grouping and presentation of content. The CS develops and maintains deliverables including the Page Inventory, Content Index, and Facet Map to catalog and describe the defining characteristics of the web pages and content elements within the scope of a project.
The CS collaborates with Information Architecture, Copy, Visual Design, Flash Design, Media, Tech, SEO, Analytics, Product Management, and Production to ensure strategic continuity across disciplines and achieve the communication goals of the project.
The CONTENT STRATEGIST:
Leverages industry, business, Guest, product, and site research to guide creative decisions on a project.
Develops strategic ideas to inspire, shape, and create cogent and compelling online experiences.
Creates, communicates, and directs the content strategy for a project, with a focus on branding, marketing, business goals, and Guest needs.
Helps guide the content creation, maintenance, management and governance for a project.
Defines the Mission and Story of an online experience and helps shape the Voice.
Develops and maintains the Page Inventory to document page-level information including URLs, keywords, page titles, copy notes, etc.
Develops and maintains the Content Index to catalog content elements and their defining characteristics.
Works with Ontology to develop and maintain a Facet Map that documents the categories, dimensions and values of content elements, their relationships, and the rules of their display.
Collaborates with Copywriters/Editors to ensure the content achieves business goals and supports the Guest experience.
Provides direction to vendors and external consultants in content-related tasks and assignments.
Leads the creative team in developing and implementing the creative vision for a project.
Ensures cohesion between disciplines and strategic continuity across deliverables.
Researches and reports on relevant industry trends and best practices to identify opportunities for new or improved online experiences.
Following are the minimum qualifications needed to be considered for this position:
Bachelor's degree or equivalent.
At least 3-5 years experience as a member or leader of large, multidisciplinary Web design/development teams.
Broad knowledge and understanding of Web site design, development, and production processes.
Knowledge and background in business/marketing strategy with a demonstrable understanding of marketing, branding, audience analysis, and usability issues.
Affinity for storytelling and a history of success adapting and applying storytelling skills to online experiences.
Fluency with content management systems, content analysis methodologies, and database/content structures and modeling.
Proven ability to balance multiple projects, work with various creative and technical disciplines, and deliver against aggressive deadlines.
History of independent thinking, decision-making, and consensus-building.
Strong consulting and presentation skills.
Strong client service, communication, and team-building skills.
Strong analytical, strategic, planning, and organizational skills.
Diplomacy and grace under pressure.
· Strategic, user-centric, web design/development experience with emphasis on travel, consumer, business, and/or commerce projects.
· Understanding of web design and technologies and production processes.
· Strong familiarity with Disney parks and resorts brands, products and Guests.
· Knowledge of and familiarity with current and emerging web-based technologies and industry trends.
· Ability to navigate maturely in challenging political environments.
W610P
Tuesday, October 26, 2010
Friday, August 6, 2010
Big Spaceship - Sr. Strategist-Copywriter
NO RECRUITERS OR STAFFING COMPANIES.
We seek….An ingenious Senior Strategist & Copywriter who excels at problem solving, communication and bringing ideas to life. You are excited about digital culture, and love the idea of helping see ideas through from concept to completion. Like all of our strategists, you're proud to be "T-shaped": both a generalist (interested in, and good at understanding a wide range of areas and skills involved in interactive marketing) and a specialist (with deep passion, knowledge and talent for copywriting and content planning). You believe that clear, compelling communication is hard work, but you're able to make it look easy -- and enjoy doing it. And you're eager to bring your unique background, perspective and skills to a team that aspires to change the way people think about digital and interactive. We are currently soliciting candidates authorized to work in the U.S. at this time.
You must have:
- 3+ years interactive copywriting experience / digital strategy leadership.
- Agency experience (preferable) or equivalent experience that you think is even more compelling.
- A deep passion for tackling new challenges, finding unexpected solutions, and all aspects of digital culture.
- Exceptional and flexible writing skills -- you are a clear thinker and a clear communicator.
- Strong, clear presentation skills -- you can get people excited by ideas, and make the complex feel simple.
- Your own ideas about how copy and content strategy fit into the creative process and elevate interactive to the next level.
- The enthusiasm and eloquence to communicate your vision and insights to both colleagues and clients.
- A relentless desire to solve problems and draw inspiration from unexpected sources.
- A deep knowledge of popular and digital culture: not just academic theories, but actual, personal experience.
- Experience with disciplines that may include: branding, marketing, UX, game design, social & behavioral psychology, anthropology, behavioral economics, business, social engineering, or anything else that you think might be indispensable when developing smart, realistic and insightful strategies and ideas.
You know how to:
- Craft the perfect, distinctive, strategic voice for any brand or project, and how to explain the voice to others.
- Write killer copy for any context: you're equally comfortable whether you're writing 30 characters for SEM, 30 words for a status update, 30 slides for a deck, or 30 pages for an article.
- Express and reframe complex ideas in elegant and meaningful terms, both for our teams and clients.
- Take "the big idea" and express it across a range of different digital channels, adjusting to make the best use of each.
- See the connections, patterns and opportunities in digital culture that no one else can see.
- Balance and prioritize many simultaneous projects, and to recognize when you're stretched too thin.
- Manage yourself and your time: you don't need someone watching or producing you in order to have killer ideas, implement new processes and practices, deliver high-quality results, and get other people excited.
- Collaborate across disciplines to ensure that an entire team feels equally invested in both strategy and execution.
- Lead and mentor both colleagues and interns: we don't just want you to learn our process, we want you to change it with your own approach, and teach us how to be even better.
What you'll do:
- A whole lot of communicating, in all forms: writing, thinking, presenting and brainstorming.
- Provide strategic leadership and insight throughout all stages of client engagement, from pitch to postmortem.
- Work with clients and cross-disciplinary teams to imagine and create experiences, products, platforms and content.
- Find opportunities for brands to create value and add relevance, rather than just broadcast their messages.
- Build arguments, tell compelling stories that change people's minds, and help us make the internet a better place.
- Lead brainstorms, synthesize and refine ideas, write strategic guidelines and plans, and help others understand them.
- Develop detailed guides that help our clients learn how to speak, act and engage in a digital world.
When applying:
- Please include a cover letter and detailed resume.
- We'd also love to see writing samples that show your ability to bring ideas to life in exciting ways.
- We accept PDFs as a download, rather than attachment. (Easier on our inboxes, really.)
We seek….An ingenious Senior Strategist & Copywriter who excels at problem solving, communication and bringing ideas to life. You are excited about digital culture, and love the idea of helping see ideas through from concept to completion. Like all of our strategists, you're proud to be "T-shaped": both a generalist (interested in, and good at understanding a wide range of areas and skills involved in interactive marketing) and a specialist (with deep passion, knowledge and talent for copywriting and content planning). You believe that clear, compelling communication is hard work, but you're able to make it look easy -- and enjoy doing it. And you're eager to bring your unique background, perspective and skills to a team that aspires to change the way people think about digital and interactive. We are currently soliciting candidates authorized to work in the U.S. at this time.
You must have:
- 3+ years interactive copywriting experience / digital strategy leadership.
- Agency experience (preferable) or equivalent experience that you think is even more compelling.
- A deep passion for tackling new challenges, finding unexpected solutions, and all aspects of digital culture.
- Exceptional and flexible writing skills -- you are a clear thinker and a clear communicator.
- Strong, clear presentation skills -- you can get people excited by ideas, and make the complex feel simple.
- Your own ideas about how copy and content strategy fit into the creative process and elevate interactive to the next level.
- The enthusiasm and eloquence to communicate your vision and insights to both colleagues and clients.
- A relentless desire to solve problems and draw inspiration from unexpected sources.
- A deep knowledge of popular and digital culture: not just academic theories, but actual, personal experience.
- Experience with disciplines that may include: branding, marketing, UX, game design, social & behavioral psychology, anthropology, behavioral economics, business, social engineering, or anything else that you think might be indispensable when developing smart, realistic and insightful strategies and ideas.
You know how to:
- Craft the perfect, distinctive, strategic voice for any brand or project, and how to explain the voice to others.
- Write killer copy for any context: you're equally comfortable whether you're writing 30 characters for SEM, 30 words for a status update, 30 slides for a deck, or 30 pages for an article.
- Express and reframe complex ideas in elegant and meaningful terms, both for our teams and clients.
- Take "the big idea" and express it across a range of different digital channels, adjusting to make the best use of each.
- See the connections, patterns and opportunities in digital culture that no one else can see.
- Balance and prioritize many simultaneous projects, and to recognize when you're stretched too thin.
- Manage yourself and your time: you don't need someone watching or producing you in order to have killer ideas, implement new processes and practices, deliver high-quality results, and get other people excited.
- Collaborate across disciplines to ensure that an entire team feels equally invested in both strategy and execution.
- Lead and mentor both colleagues and interns: we don't just want you to learn our process, we want you to change it with your own approach, and teach us how to be even better.
What you'll do:
- A whole lot of communicating, in all forms: writing, thinking, presenting and brainstorming.
- Provide strategic leadership and insight throughout all stages of client engagement, from pitch to postmortem.
- Work with clients and cross-disciplinary teams to imagine and create experiences, products, platforms and content.
- Find opportunities for brands to create value and add relevance, rather than just broadcast their messages.
- Build arguments, tell compelling stories that change people's minds, and help us make the internet a better place.
- Lead brainstorms, synthesize and refine ideas, write strategic guidelines and plans, and help others understand them.
- Develop detailed guides that help our clients learn how to speak, act and engage in a digital world.
When applying:
- Please include a cover letter and detailed resume.
- We'd also love to see writing samples that show your ability to bring ideas to life in exciting ways.
- We accept PDFs as a download, rather than attachment. (Easier on our inboxes, really.)
Monday, January 11, 2010
Writing & Photography for NYC Mobile Guide (Lower East Side)
Date: 2010-01-11, 1:17PM EST
Reply to: gigs-cwfwu-1547583027@craigslist.org [Errors when replying to ads?]
Writing and Photography for NYC Mobile Guide
We are launching a NYC guide on the iPhone and other mobile devices, and we need your help!
We are looking for people with discernment, common sense and above all… attitude… to help us populate our new NYC Brink Guide by becoming Brink Guide Editors. (www.brinkguide.com)
The job is not complex… we give you a URL where you log-in to upload short reviews of venues or activities with a pic in a user-friendly web form. We pay $5 per item uploaded. Some of our freelancers report being able to upload more than 50 entries a day.
We need original photos and a few original words (but not many - the reviews can be very simple - certainly not more than 75 words at the very most. "Best burger the South side of Market Street." would be a perfectly fine entry. - As long as it really is the best burger from that area. Equally good would be, "Howie tells us his burger is the best 1/3 pounder in town. We concur. Try the salty relish."
We do want special attention to the small shops clinging for life - like the barber shop that's been there 78 years, or the shell shop or thrift shop or tattoo shop that is somehow less commercial than the rest. We are also interested in the best clubs, mechanics, biking routes. We want to be a resource for anyone new to town.
What we don't need to be is exhaustive and complete. We want to feature the 30 best bars, the 15 best hotels, not every bar and every hotel. We'll let Frommer's stake out that territory.
Above all we want the Brink Guide to celebrate the margin, to reveal venues and activities that exist just under the surface of things. We want the local perspective of experienced space and time travelers… the judgment of gifted amateurs, rather than the jaded opinions of seasoned professionals. We are not at all interested in the starbuckization of cities, rather we want to see the small, unique businesses and the commerce they produce.
If this interests you please send us 3 sample items from NYC - Manhattan, Queens, Brooklyn, the Bronx! We need:
1) Name of the Venue or Activity
2) Description
3) Address
4) Phone
5) Email and Web site (if they exist)
6) Photo 500 pixels wide no bigger than 500k.
If we like your samples, we'll pay you for them and hire you to write more.
Reply to: gigs-cwfwu-1547583027@craigslist.org [Errors when replying to ads?]
Writing and Photography for NYC Mobile Guide
We are launching a NYC guide on the iPhone and other mobile devices, and we need your help!
We are looking for people with discernment, common sense and above all… attitude… to help us populate our new NYC Brink Guide by becoming Brink Guide Editors. (www.brinkguide.com)
The job is not complex… we give you a URL where you log-in to upload short reviews of venues or activities with a pic in a user-friendly web form. We pay $5 per item uploaded. Some of our freelancers report being able to upload more than 50 entries a day.
We need original photos and a few original words (but not many - the reviews can be very simple - certainly not more than 75 words at the very most. "Best burger the South side of Market Street." would be a perfectly fine entry. - As long as it really is the best burger from that area. Equally good would be, "Howie tells us his burger is the best 1/3 pounder in town. We concur. Try the salty relish."
We do want special attention to the small shops clinging for life - like the barber shop that's been there 78 years, or the shell shop or thrift shop or tattoo shop that is somehow less commercial than the rest. We are also interested in the best clubs, mechanics, biking routes. We want to be a resource for anyone new to town.
What we don't need to be is exhaustive and complete. We want to feature the 30 best bars, the 15 best hotels, not every bar and every hotel. We'll let Frommer's stake out that territory.
Above all we want the Brink Guide to celebrate the margin, to reveal venues and activities that exist just under the surface of things. We want the local perspective of experienced space and time travelers… the judgment of gifted amateurs, rather than the jaded opinions of seasoned professionals. We are not at all interested in the starbuckization of cities, rather we want to see the small, unique businesses and the commerce they produce.
If this interests you please send us 3 sample items from NYC - Manhattan, Queens, Brooklyn, the Bronx! We need:
1) Name of the Venue or Activity
2) Description
3) Address
4) Phone
5) Email and Web site (if they exist)
6) Photo 500 pixels wide no bigger than 500k.
If we like your samples, we'll pay you for them and hire you to write more.
Saturday, January 9, 2010
Web Manager/producer (Midtown)
Date: 2010-01-06, 9:28AM EST
Reply to: job-btfn5-1539753215@craigslist.org [Errors when replying to ads?]
The Paley Center for Media is looking for a dynamic, self-motivated individual with experience and skills in web content management and production, writing and editing for the web, and site management.
The Web Manager will be responsible for all aspects of the organizations online presence. As part of the Creative Services team, this person will manage frequent, sometimes daily, publishing of site content, including blogs & web features, videos, public programs event information, social media updates, and much more. The Web Manager will also be responsible for crafting site promotions, updating social media websites, monitoring and analyzing site traffic, maintaining the content management system, and editing/sending email newsletters.
The Web Manager will work closely with all departments in our organization, so strong communication skills are needed. The ideal candidate will also possess creative sensibilities for developing web content, and will also have experience cultivating and expanding online communities. Tasks, particularly with regard to the content management system, require a strong attention to detail.
Responsibilities
* Create, develop, and manage content for organizations web presence (requires working with content management software)
* Maintain content management systems, including defect (bug) resolution and site enhancements through third-party vendor
* Work with a cross-departmental team to maintain and develop content calendar for web properties (Blogs, Perspectives on Media, Screening Room, Public Programs)
* Follow organizations branding guidelines to maintain a consistent look and feel throughout all web properties
* Coordinate legal clearances for video content
* Keep current with emerging web technologies and trends, especially social media
* Track and report on all site metrics using Google Analytics
* Work cooperatively with key team members, clients and vendors
Required Skills
* Excellent communication and organizational skills
* Some knowledge of HTML and experience with content management systems (SilverStripe a plus)
* Ability to manage multiple projects in a fast-paced, deadline-driven environment
* Facility with Adobe Photoshop, Dreamweaver, Excel; Mac and PC platforms
* Proven ability to work effectively within a cross-departmental team
* 3-5 years experience managing content and production for high traffic websites
* Bachelors degree in English, Journalism, Technical Writing or a related field
Desired Skills
* Digital video editing
* Copy editing & proofreading
* Some knowledge of usability & user experience principles
* Experience with any of the following: Constant Contact, SurveyMonkey, eBay, Wordpress
* Knowledge of/experience with affiliate programs, domain name management
HOW TO APPLY:
Please respond to this ad with a cover letter to include salary requirements and a recap of your computer skills along with your resume either by e-mail humanresources@paleycenter.org; or by mail the same to The Paley Center for Media , 25 West 52nd Street, NYC 10019 ATTN HR/web submit. No phone calls will be able to be accepted.
Reply to: job-btfn5-1539753215@craigslist.org [Errors when replying to ads?]
The Paley Center for Media is looking for a dynamic, self-motivated individual with experience and skills in web content management and production, writing and editing for the web, and site management.
The Web Manager will be responsible for all aspects of the organizations online presence. As part of the Creative Services team, this person will manage frequent, sometimes daily, publishing of site content, including blogs & web features, videos, public programs event information, social media updates, and much more. The Web Manager will also be responsible for crafting site promotions, updating social media websites, monitoring and analyzing site traffic, maintaining the content management system, and editing/sending email newsletters.
The Web Manager will work closely with all departments in our organization, so strong communication skills are needed. The ideal candidate will also possess creative sensibilities for developing web content, and will also have experience cultivating and expanding online communities. Tasks, particularly with regard to the content management system, require a strong attention to detail.
Responsibilities
* Create, develop, and manage content for organizations web presence (requires working with content management software)
* Maintain content management systems, including defect (bug) resolution and site enhancements through third-party vendor
* Work with a cross-departmental team to maintain and develop content calendar for web properties (Blogs, Perspectives on Media, Screening Room, Public Programs)
* Follow organizations branding guidelines to maintain a consistent look and feel throughout all web properties
* Coordinate legal clearances for video content
* Keep current with emerging web technologies and trends, especially social media
* Track and report on all site metrics using Google Analytics
* Work cooperatively with key team members, clients and vendors
Required Skills
* Excellent communication and organizational skills
* Some knowledge of HTML and experience with content management systems (SilverStripe a plus)
* Ability to manage multiple projects in a fast-paced, deadline-driven environment
* Facility with Adobe Photoshop, Dreamweaver, Excel; Mac and PC platforms
* Proven ability to work effectively within a cross-departmental team
* 3-5 years experience managing content and production for high traffic websites
* Bachelors degree in English, Journalism, Technical Writing or a related field
Desired Skills
* Digital video editing
* Copy editing & proofreading
* Some knowledge of usability & user experience principles
* Experience with any of the following: Constant Contact, SurveyMonkey, eBay, Wordpress
* Knowledge of/experience with affiliate programs, domain name management
HOW TO APPLY:
Please respond to this ad with a cover letter to include salary requirements and a recap of your computer skills along with your resume either by e-mail humanresources@paleycenter.org; or by mail the same to The Paley Center for Media , 25 West 52nd Street, NYC 10019 ATTN HR/web submit. No phone calls will be able to be accepted.
Tuesday, January 5, 2010
SEO Writers Needed—Immediate Assignments Available (Work From Home)
Date: 2010-01-05, 7:47PM EST
Reply to: job-una6g-1539168492@craigslist.org [Errors when replying to ads?]
We are a Web-content creation firm seeking freelance writers for ongoing, steady assignments. We serve many industries, but we presently have a great demand for Internet marketing content. Experienced SEO writers will be well paid for articles, Web copy, and blog entries, as well as other Internet-marketing related copy.
PLEASE NOTE: We are unable to train writers. Please apply only if you are an experienced SEO writer with solid knowledge of Internet marketing, MLM, social media, etc.
Interested and qualified writers, please submit the following for consideration:
1. Your resume
2. Two SEO articles that you've written of approximately 600 words in length. These should demonstrate your knowledge of SEO writing and Internet marketing and related topics. Please list keyword(s) at the end of the documents. Submissions will be used for evaluation purposes ONLY. Online portfolios, blogs, or other materials will not be considered.
3. Your answers to the questions below. Please limit your responses to 3 sentences per question.
Qualified candidates will be contacted shortly. Thank you!
1. Why are you suited to work as a freelance content provider?
2. What sets you apart from other writers?
3. What else would you like us to know about you?
4. Of articles, press releases, e-books, blog entries, website copy, and e-zines, list your 3 preferred writing types.
5. How many 600-word articles can you write per day? What is your desired workload per week? How many full days of writing per week could you commit to if asked?
6. List any areas other than Internet marketing that you would feel comfortable writing about for our clients. List as many as you’d like.
Reply to: job-una6g-1539168492@craigslist.org [Errors when replying to ads?]
We are a Web-content creation firm seeking freelance writers for ongoing, steady assignments. We serve many industries, but we presently have a great demand for Internet marketing content. Experienced SEO writers will be well paid for articles, Web copy, and blog entries, as well as other Internet-marketing related copy.
PLEASE NOTE: We are unable to train writers. Please apply only if you are an experienced SEO writer with solid knowledge of Internet marketing, MLM, social media, etc.
Interested and qualified writers, please submit the following for consideration:
1. Your resume
2. Two SEO articles that you've written of approximately 600 words in length. These should demonstrate your knowledge of SEO writing and Internet marketing and related topics. Please list keyword(s) at the end of the documents. Submissions will be used for evaluation purposes ONLY. Online portfolios, blogs, or other materials will not be considered.
3. Your answers to the questions below. Please limit your responses to 3 sentences per question.
Qualified candidates will be contacted shortly. Thank you!
1. Why are you suited to work as a freelance content provider?
2. What sets you apart from other writers?
3. What else would you like us to know about you?
4. Of articles, press releases, e-books, blog entries, website copy, and e-zines, list your 3 preferred writing types.
5. How many 600-word articles can you write per day? What is your desired workload per week? How many full days of writing per week could you commit to if asked?
6. List any areas other than Internet marketing that you would feel comfortable writing about for our clients. List as many as you’d like.
Develop Your Personal Brand
Personal branding is an ongoing process that should exist throughout your job search process and entire career. The goal of establishing a strong personal brand is to differentiate yourself among other professionals by demonstrating your unique value to employers. Below are a few steps you need to take to successfully build your brand while marketing yourself to potential employers:
Increase Your Visibility
The first step towards building your personal brand is to get your name out there. The best way to establish a presence in your field is by attending industry meetings and conferences, participating in panel discussions or volunteering for committees. You never know when your contacts will be able to help you along your job search.
Stay Connected
It is important to stay in touch with old contacts as well as continue to build and maintain your current network on a regular basis. Don’t be someone who reaches out to contacts only when they need something. Foster those relationships, especially the important ones!
Create an Online Presence
Take professional networking to the next level by joining online social networking sites. Consider starting a blog on your area of expertise or creating a website that showcases samples of your work. Make an effort to meet other professionals online by commenting on relevant blogs or connecting with professionals through their social networking profile. Consider creating an online career portfolio and remember to manage your online reputation to ensure you are always presenting yourself in a positive, professional manner when interacting online.
Establish Key Differentiators
Identify what makes you distinctive from other candidates and make sure to communicate it to potential employers. It is important to be honest about who you are as a professional and understand your strengths and unique value you bring to the table. It’s also important to recognize your weaknesses and develop a plan for personal improvement. By knowing yourself, you can more effectively promote yourself to others.
Be Consistent
Ensure that you have a consistent message when speaking with potential employers, colleagues and other professionals. While you may not realize it, everything that you do or say contributes to your personal brand, including the way you conduct yourself in meetings, in phone conversations, through email communications and how you dress.
Seek Feedback and Evaluate Progress
Once you have established your personal brand, it is important to continue to gauge how others perceive you. Test your market value by gathering constructive feedback from your co-workers, peers, family and friends. By understanding how others view your personal brand, you can learn what steps you need to take to position yourself for success.
From MarketingJobForce.com
Increase Your Visibility
The first step towards building your personal brand is to get your name out there. The best way to establish a presence in your field is by attending industry meetings and conferences, participating in panel discussions or volunteering for committees. You never know when your contacts will be able to help you along your job search.
Stay Connected
It is important to stay in touch with old contacts as well as continue to build and maintain your current network on a regular basis. Don’t be someone who reaches out to contacts only when they need something. Foster those relationships, especially the important ones!
Create an Online Presence
Take professional networking to the next level by joining online social networking sites. Consider starting a blog on your area of expertise or creating a website that showcases samples of your work. Make an effort to meet other professionals online by commenting on relevant blogs or connecting with professionals through their social networking profile. Consider creating an online career portfolio and remember to manage your online reputation to ensure you are always presenting yourself in a positive, professional manner when interacting online.
Establish Key Differentiators
Identify what makes you distinctive from other candidates and make sure to communicate it to potential employers. It is important to be honest about who you are as a professional and understand your strengths and unique value you bring to the table. It’s also important to recognize your weaknesses and develop a plan for personal improvement. By knowing yourself, you can more effectively promote yourself to others.
Be Consistent
Ensure that you have a consistent message when speaking with potential employers, colleagues and other professionals. While you may not realize it, everything that you do or say contributes to your personal brand, including the way you conduct yourself in meetings, in phone conversations, through email communications and how you dress.
Seek Feedback and Evaluate Progress
Once you have established your personal brand, it is important to continue to gauge how others perceive you. Test your market value by gathering constructive feedback from your co-workers, peers, family and friends. By understanding how others view your personal brand, you can learn what steps you need to take to position yourself for success.
From MarketingJobForce.com
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