Tuesday, November 3, 2009

Content Strategist, Investment Bank

Role: Content Strategist (1756)
Client: Top-tier Global Investment Bank
Location: New York, NY
Type: Direct Hire

Overview:

The Hired Guns are looking for a Content Strategist (part editor/journalist, part web guru, part producer/project manager) with experience working on cross-functional projects, to fill a key fulltime role as the content-generator-in-chief for a global investment bank’s web properties, newsletters, and print communications. This is a challenging, high-visibility opportunity that will open a lot of doors.

Gun Profile:

The right Gun for this job is a keen strategic and analytical thinker, an excellent writer, a confident speaker, and a natural with technology. You’ve gotten your hands dirty (figuratively speaking) working on company websites, not only writing but also publishing content, and maybe even building and formatting pages. Bonus points if you’ve managed or edited a website or blog. You have written marketing collateral and worked with print production people as well, and also are strong in creating and delivering presentations.

Personality-wise, you have a mind like a steel trap: an unparalleled attention to detail, combined with the ability to juggle multiple tasks and keep a variety of projects on track. You have a knack for distilling a problem to its core essence, and then shifting gears to communicate with people from different functions (technology, marketing, creative, design, and on and on) in terms that they can understand and act upon. “Proactive” has become a cliche, but you’re here to remind your colleagues what it really means: seeing what needs doing, and doing it. Without haranguing and hand-holding from above. You have an innate intellectual curiosity that compels you to learn as much as you can about every company and industry you’ve worked in. You have a history of getting things done and being recognized for it. (And can tell us all about it.)

The hard skills we’re looking for are implicit in the above, but we’re laying them out anyway: absolute bang-up expert knowledge of MS Office (all the pieces – Word, Excel, PowerPoint, Access/other database, and maybe some we don’t know about), solid familiarity with basic HTML and with CMS/electronic publishing systems of some kind, exposure to web usage reporting and analytics tools, and great proofreading and editing skills. You’ve got an affinity for user experience, a strong design sensibility, and a good layperson’s familiarity with web technologies and trends (all of which you can deploy to understand what your technical colleagues are saying and attain a certain level of geek cred in their eyes). And we’ll say it again: excellent writing skills. Bachelors degree minimum, with at least four years of work experience (exposure to the financial services industry a strong plus).

Nitty Gritty:

In a nutshell, you’ll be responsible for virtually all of the content aimed at internal audiences and corporate alumni via online and offline channels, primarily, of course, the Web. Specific duties include: planning, organizing, writing and publishing content, contributing to the growth strategy for the firm’s alumni network website and newsletters, and generating ideas for improving the firm’s public-facing site and its underlying websites.

Collaboration with groups such as technology, design/creative, marketing and corporate communications, front-line business units and HR will be constant and intense, as the information you put out to the world touches on all of these areas. You’ll be particularly connected with the technical team who build the content management system (CMS) that publishes content to all the websites, as you prioritize business requirements and provide feedback on the CMS.

Net-Net:

This is a great growth opportunity for a hard-working, highly intelligent content person who can hit the ground running.

How to Apply:

Please send your cover letter and resume to contentstratgig@thehiredguns.com.

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